About Cora
Architect
of impactful
MarCom
I build the foundations behind communication: aligning organisational goals, audience needs and creative direction to shape strategies that work in practice.
Communication with a clear foundation.
Working across public institutions, international organisations and entrepreneurial projects has taught me that effective communication begins long before the first message. It starts with understanding an organisation’s purpose, the people it serves and how it operates. I bring strategy, brand development, digital platforms and user experience together around these foundations, shaping clear communication concepts and practical solutions that hold up in use.
Cross-sector
Project experience
7+
Years of experience
40+
Digital
platforms
Education
2018
Digital Marketing Certificate
Emeritus, Columbia Business School
2013 - 2016
Journalism & Communication
UNIGE/USI
2007 - 2010
Psychology
UNIGE
Experience
Since 2017
Founder & Consultant
Enhance
2021 - 2022
Digital Coordinator
UICC
2020
UX Project Lead
HUG
Profile
My experience spans communication, business, UX and digital delivery. Moving between these disciplines helps me see how the pieces fit together, question assumptions and carry a project from its underlying challenge through to implementation.
Core strengths
Collaboration & Leadership
I bring people and perspectives together around shared objectives and clear responsibilities.
Problem Solving
I investigate what sits behind a challenge and turn findings into workable solutions.
Organisation & Planning
I translate priorities into structured plans, coordinated workflows and manageable next steps.
Client & User Focus
I balance organisational goals with the needs of the people using a service or engaging with a brand.
Skills
My Expertise
My work bridges planning and delivery, from defining a brand’s positioning to developing the content, visual identity and digital experiences that bring it to life.
Communication
Strategy, content and campaigns
Creative direction
Brand identity and visual storytelling
Strategy
Positioning, research and planning
Business
Services, offers and development
Digital
Websites, UX and implementation
Experience across organisations and industries
